This is the first in a series of articles and videos that I have put together to give you a comprehensive overview of the 10 best home based business success tools. These are the most important things you will need to succeed in any home based business. Here is the list at a glance: No. 1 – A Great Marketing System
No. 2 – A Fantastic Sponsor or Business Coach
No. 3 – A Millionaire Mindset
No. 4 – A Big Dream That Fuels Your Engine
No. 5 – A Strong Desire to Succeed
No. 6 – A Powerful Belief in Your Own Ability
No. 7 – A Stubborn Determination to Keep Going
No. 8 – A Continuing Education
No. 9 – A Purpose Beyond The Money
No. 10 – A Product You Can Connect With Personally In this article we focus on the single most important factor you will need to succeed at your home based business: A GREAT MARKETING SYSTEM. That’s right, my friends, a marketing system and it must be a great one. But why? Isn’t the product important, isn’t it important to have a great compensation plan? No, it isn’t. At least, it isn’t nearly as important as having a great marketing system. The reason is simple: the best product in the world will sit on your shelf, or in your garage, or at your company’s warehouse if you don’t have a steady stream of people who need it or want it, and who find you when they go looking for it. It’s the old basic principle of supply and demand. It really is all about the marketing.It doesn’t matter which came first or what created the other. The fact is that both are necessary ingredients in your recipe but the result won’t be success unless you can bring them together. This is where marketing comes into play. You have to find customers who want what you’re selling, and you have to make sure they want to get it from you. Then you have to provide it to them with a wow factor that keeps them coming back for more. Of the 10 best home based business success tools, a great marketing system is number one because it will overcome many of the challenges you will face along the way.A great marketing system will have an action plan that you can follow, steps you can take every day, things you can do on a consistent, persistent basis to attract people to you that will buy from you. You need to be constantly “filling the pipeline” with targeted leads and qualified prospects so that you can make sales on an ongoing basis. A great marketing system will utilize several forms of media. These can include classified ads, ezines, video marketing, radio, television, internet pay-per-click ads, social media networking, you name it. In a home based business you generally won’t use them all, at least not in the beginning. But a great marketing system will show you how to start with one, get really good at it, and then expand it into other areas, building upon what you’ve already done, so that your results are multiplied many more times than your relative effort.